Cover of the episode “E-Food: Lebensmittel-Einzelhandel in der Online-Welt”

E-Food: Lebensmittel-Einzelhandel in der Online-Welt

30 January 2019, with Dominik Dommick, Joël Kaczmarek, Udo Kiesslich and Frederic Knaudt

Summary

This episode is in German.

The episode deals with e-food: online supermarkets, platform formation and digital forms of grocery retail. It argues that Germany is still a developing country in online grocery and examines how far German retailers' online penetration has come. Further points include the roughly 20 percent potential the segment is credited with, what can be learned from Picnic's business model, why Amazon has not yet pushed groceries in Germany, and why brick-and-mortar grocers remain barely present online.

Score cards

  • 80%
    Practical value
  • 50%
    Level of depth
  • 60%
    Timelessness

What you’ll learn

  • warum Deutschland im Onlinehandel mit Lebensmitteln noch ein Entwicklungsland ist.
  • wie es um die Onlinepenetration der deutschen Einzelhändler steht.
  • warum der Onlinehandel mit Lebensmitteln in Deutschland noch gut und gerne 20 Prozent Potential hat.
  • was man von Picnics Geschäftsmodell lernen kann.
  • warum Amazon den Handel mit Lebensmitteln hierzulande noch nicht forciert.
  • warum stationäre Lebensmittel-Einzelhändler kaum online unterwegs sind.

Chapters

Cover of the digital kompakt podcast

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