Cover of the episode “Die 4 Online-Food-Modelle in der Strategie-Analyse”

Die 4 Online-Food-Modelle in der Strategie-Analyse

6 February 2023, with Alexander Graf, Jochen Krisch and Joël Kaczmarek

Summary

This episode is in German.

This Money Monday episode compares four models of online food delivery, from the weekly shop and quick commerce to delivery services and meal kits, and how they differ structurally. It looks at what makes the large delivery players successful, why supermarket chains still struggle with delivery, and what advantages pure online players have over them. The discussion also covers the costs each model incurs, how the meal kit market is shaped, where Lieferando, Gorillas and others might develop, and which model can survive.

Score cards

  • 90%
    Practical value
  • 70%
    Level of depth
  • 65%
    Timelessness

What you’ll learn

  • welche Lieferservicekonzepte es gibt
  • was die großen Lieferservice-Player erfolgreich macht
  • warum sich Lebensmittelketten mit Lieferservice noch schwer tun
  • welche Vorteile Pure-Online-Player gegenüber Supermärkten haben
  • wohin die Entwicklung von Lieferando, Gorillas & Co noch gehen könnte
  • welche Kosten bei den Liefergeschäftsmodellen anfallen
  • wie sich der Meal Kits Markt gestaltet
  • welches Geschäftsmodell auch in Zukunft bestehen kann

Chapters

Cover of the digital kompakt podcast

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