Cover of the episode “Disruption: Was bringt ein Hackathon für dein Unternehmen?”

Disruption: Was bringt ein Hackathon für dein Unternehmen?

24 July 2025, with Joël Kaczmarek, Katharina Götte and Felix Pohley

Summary

This episode is in German.

This Money Monday episode looks at what a hackathon delivers for a company, using SIGNAL IDUNA as the example. It covers how the insurer uses hackathons to produce workable ideas in an intensive 48 hours, the part Google Cloud plays in its transformation, and how a chatbot changed customer service. The discussion also addresses how a culture of innovation is encouraged and which obstacles arise when integrating AI into established processes.

Score cards

  • 70%
    Practical value
  • 70%
    Level of depth
  • 80%
    Timelessness

What you’ll learn

  • wie SIGNAL IDUNA Hackathons für innovative Lösungen nutzt
  • welche Rolle Google Cloud bei der Transformation spielt
  • wie ein Chatbot den Kundenservice revolutioniert
  • wie SIGNAL IDUNA eine Kultur der Innovation fördert
  • welche Herausforderungen bei der Integration von KI bestehen

Chapters

Cover of the digital kompakt podcast

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